Dooley Design Group was tasked with elevating the visual identity for Stanford Professionals in Real Estate (SPIRE), the goal was to capture the essence of prestige, innovation and community that this esteemed nonprofit organization represents. At the heart of this project was ensuring that every element of design signaled the exclusivity and professional stature of SPIRE’s network, while simultaneously embodying the forward-thinking and inclusive principles of the Stanford legacy.
Prestigious Event Branding for Stanford Professionals in Real Estate


About the Project
Services Provided
- Event Marketing
- Custom Illustration
- Art Direction for Comprehensive Promotional Materials
Nonprofit Fundraiser Event Marketing
Dooley Design Group’s first project focused on the art direction for the Stanford Real Estate Hall of Fame 2019, an exclusive members-only annual gathering. For this event, Dooley Design Group curated a brand identity that fit inside the organization’s style guidelines, while accentuating Stanford’s iconic architectural elements with contemporary aesthetics to produce a custom illustration that brought forth a sense of elegance, creativity, and modern sophistication.

Suite of Custom Campus Illustrations
Artistic Renderings of the Stanford University Campus to Celebrate Stanford Real Estate Hall of Fame Inductees
The creation of a suite of custom illustrations of Stanford University for the Hall of Fame events (2019, 2021, 2023) was pivotal to Dooley Design Group’s design narrative. These illustrations were a visual story of campus life, appealing not only to members but also to event sponsors and other key stakeholders, culminating in a visual experience that captivated the audience and elevated the stature of the event.

Conference Marketing Collateral

Stanford Real Estate Council (SREC) Annual Conference
Extending Dooley Design Group’s expertise into event marketing, Dooley Design Group developed a cohesive suite of promotional materials for both the Stanford Real Estate Hall of Fame and the Stanford Real Estate Council (SREC). This involved crafting detailed event programs, clear and directional signage, as well as dynamic digital displays, all unified with design elements that promoted Stanford’s spirit of excellence and connectivity.